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  • Drop in revenue is not the problem. It is merely a symptom.

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  • Business generational transition: The first generation (F1) builds the factory, while the next generation (F2) must build the market.

  • Marketing is not the first department a business needs?

  • Is manufacturing still a competitive advantage?

  • Is manufacturing still a competitive advantage?

  • During a generational transition, what a business needs to hand over is not merely the CEO position.

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