Over the past year, Mind Connector’s market and direction team has continuously moved along the length of the country and reached out to the world. From traditional Vietnamese craft villages to global creative centers, Mind Connector has distilled the latest trends and connected local values with the breath of the times.
Journey of discovery and connection:
Throughout its journey, Mind Connector has visited many countries and territories to learn about the latest trends in traditional professions and modern technology. In Malaysia and Singapore, the team has done in-depth research on the ginseng and mushroom industries – two areas with great potential in medicinal herbs and functional foods.
We worked with local experts, farmers and businesses to learn about the cultivation, processing and application of these herbs in modern life.
In addition, Mind Connector also visits and learns from craft villages around the world, from rattan and bamboo weaving in Southeast Asia to international fairs, to bring multi-dimensional perspectives and connection value to domestic partners.
Besides, Mind Connector also has the opportunity to visit and work with merchants for bamboo and rattan products in Malaysia. The products here not only preserve traditional techniques but also create products with high applicability, suitable for the international market.
The combination of natural materials and modern design is a valuable lesson that Mind Connector brings to support Vietnamese craft villages to develop sustainably.
Participate in international fairs and connections
Not stopping at learning about craft villages, Mind Connector also actively participates in many major trade fairs around the world. These are important events, where thousands of global businesses gather, helping Mind Connector access technology trends, new products and advanced business models. In particular, the Canton Fair in China is a highlight, but besides that, we also participate in many other international fairs to expand connection and cooperation opportunities for Vietnamese partners.
In addition to the Canton fair, Mind Connector also participates in many international fairs at home and abroad, connecting with businesses, experts and strategic partners. Thereby, we not only update market information but also find cooperation opportunities to promote the development of Vietnamese craft villages and brands in the international arena.
Future direction: Connecting identity with trends
Mind Connector believes that the sustainable development of the craft and medicinal industries lies not only in preserving traditions, but also in the ability to flexibly innovate. We continue to promote activities accompanying businesses such as:
- Connecting international markets: Helping artisans and businesses have the opportunity to participate in exhibitions, fairs and global sales platforms.
- Building a sustainable brand: Shaping the brand story, developing marketing strategies to bring Vietnamese handicrafts and medicinal products to a new level
Conclude
Mind Connector’s journey is not just a trip, but a mission: to connect, innovate and inspire. When traditional values meet new trends, opportunities open up not only for professions in Vietnam but also for a sustainable creative economy. With the companionship of Mind Connector, the future of Vietnam’s handicraft and medicinal industry is not only limited within borders but can also reach far on the world map.
