On the morning of January 12, 2024, at the Quang Thuy Chopsticks office, Mind Connector Group signed a cooperation agreement and officially became a brand and internal training consultant for Quang Thuy Chopsticks – a 4-star OCOP product in Quang Thuy Commune, Ba Don Town, Quang Binh Province.
Office of Quang Thuy Chopsticks Cooperative – Ba Don – Quang Binh
Mr. Le Thanh Trien – Director of Chopsticks Quang Thuy signed the contract with Ms. Mandy Nguyen – Director of Mind Connector Group
Mr. Le Thanh Trien – Director of Quang Thuy Chopsticks signed the contract with Ms. Mandy Nguyen – Director of Mind Connector Group
Outstanding features of Quang Thuy Chopsticks
Mr. Le Thanh Trien – Director of the Cooperative said: In addition to the variety of designs, Quang Thuy chopsticks are used with lacquer technology, also known as live paint, which is the resin secreted from the sumac tree. To obtain this type of resin, people must wake up early in the morning before the sun rises because after that, the sumac tree will no longer secrete resin. About 300 gardenia trees yield 1kg of resin. Therefore, our paint is extremely rare. In addition, it has high adhesion, when the paint dries it is very durable, waterproof, termite-free, resistant to acid and sea water, and resistant to high temperatures. The painted surface is easy to grind flat, has high gloss and creates good depth, helping to enhance deep and durable colors. And the strange thing is, the longer you leave it, the more beautiful the “time color” becomes.
He also shared: In 2024, Quang Thuy Chopsticks will strive to become a 5-star OCOP product, gradually standardizing the brand image and expanding the market not only domestically but also conquering demanding markets like Japan. , Weld…
Deeply for development, Quang Thuy aims to stabilize jobs for local people.
Some product samples of Quang Thuy Chopsticks Cooperative
Consulting content includes:
- Internal training: on sales and marketing. About the market view and market planning of competitors
- Exchange and contribute ideas for each stage of business
- Roadmap to build the QUANG THUY WOODEN CHOP brand in the period 2024-2026
- Evaluate the strengths and weaknesses of each member of the cooperative to orient business development in the next stages
- Propose directions for combining local products with tourism
- Consulting on community consulting models
Ms. Mandy Nguyen – Mind Connector consultant commented: To develop sustainably, businesses need to slow down a step to plan strategies, realistically evaluate the current state of their businesses, and at the same time should not ignore market factors. But don’t be too hasty in looking for sales, orders… Because once you ignore the development strategy, communication strategy, product strategy, price strategy… After a certain amount of success, businesses will fall into a vicious cycle, the most obvious being lowering prices to sell products, products lacking creativity and product quality easily being chased by the market and lost. your identity.
Mr. Nguyen Phan Ngoc Hieu – Expert on arranging the current state of businesses and limiting business risks shared: if you want to focus on market development, the first thing is that the production and operation processes must be continuously improved. up. Don’t rest on your laurels without updating the facts, it’s easy for your business to fall into a blind spot that can’t be controlled in time.
Mind Connector is like a piece of the puzzle to create a breakthrough in 2024 of Quang Thuy Chopsticks Cooperative.
